Media facade at Leningradskoye Hwy, 77 km MKAD, Moscow

This landmark digital facade crowns the junction of Leningradskoe Highway and the Moscow Ring Road—Moscow’s main northern gateway. Visible from 1.3 km, it dominates a corridor used daily by residents of Khimki, Zelenograd, and Lobnya, and by hundreds of thousands heading to dachas on weekends. The screen’s elevated position and uninterrupted sight-lines ensure constant exposure for high-impact, traffic-driven campaigns, day and night.