The LED media facade is mounted on the 4-star Hotel Salut in the South-Western District of Moscow, at the major intersection of Leninsky Prospekt and Vernadsky Avenue. Surrounded by metro stations, parks, and top shopping malls, the area offers heavy traffic flow and a highly diverse audience. Its vast screen ensures maximum reach during peak hours. HD visuals are displayed continuously in looped broadcasts, ideal for premium brand visibility in a high-traffic urban setting.